How it started…
Not Your Bakery began when a group of friends, passionate about wellness and frustrated by the lack of transparency and quality in the hemp industry, came together with a shared vision. Drawing from their diverse backgrounds and a commitment to clean, effective ingredients, they founded a company focused on crafting better quality hemp products. Their mission is simple: to raise the bar for what people can expect from hemp—no shortcuts, no fillers, just honest products made with care.
Meet the Team
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Michael Ives
FOUNDER/CEO
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Hassan Soueid
Founder/Sales Guru
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Casey Smith
CFO